Bloke Coke
n.— «Similarly, Coca-Cola saw sales soar by 21 per cent to £205 million with its new no-calorie Coca-Cola Zero, the black- packaged drink dubbed “Bloke Coke” as it is targeted at men who might be resistant to buying low-calorie products.» —“Trollies fill with low-fat food (but pizza still up by 4,000%)” by Fergus Sheppard Scotsman (Glasgow, Scotland) Jan. 2, 2007. (source: Double-Tongued Dictionary)
Further reading
It’s hard to imagine now, but there was a time when people disagreed over the best word to use when answering the phone. Alexander Graham Bell suggested answering with ahoy! but Thomas Edison was partial to hello! A fascinating new book about...
Carl in Sebastopol, California, was reminded of his childhood on New York’s Lower East Side while ready Harry Golden’s book For 2 Cents Plain (Amazon), the title referring to how customers ordered a plain glass of seltzer. For a little...