bourbon belt
n.— «In the United States, Campari will put more emphasis on expanding the brand outside of the “bourbon belt,” the area of the South and Midwest where most bourbon is sold.» —“Pernod Sells Wild Turkey Brand to Gruppo Campari” by David Jolly New York Times Apr. 9, 2009. (source: Double-Tongued Dictionary)
Further reading
Unwrap the name of a candy bar, and you just might find a story inside. For instance, one chewy treat found in many a checkout lane is named after a family’s beloved horse. And: 50 years ago in the United States, some Latino elementary...
How do actors bring Shakespeare’s lines to life so that modern audiences immediately understand the text? One way is to emphasize the names of people and places at certain points. That technique is called billboarding. And: Anyone for an...