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Bradley effect

Bradley effect
 n.— «Virtually all of the undecided white Democrats and Independents broke for the GOP candidate. Pollsters began to call this phenomenon—white voters who tell interviewers they are undecided and then vote 10-1 against a black candidate—the “Bradley effect.”» —“Does McCall Have A Chance?” Buffalo News (New York) Jan. 20, 2002. (source: Double-Tongued Dictionary)

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