After researchers from the Scripps Institution of Oceanography in San Diego discovered a seahorse-like creature called the ruby sea dragon, they described this brilliant red fish as a charismatic species. Many scientists use the word charismatic to characterize animals that humans may find particularly appealing, which makes such animals useful for raising public awareness of biological diversity and environmental concerns. Such fauna — or in the case of pandas and elephants, megafauna — are sometimes called glamour animals or hero species. A hero shot in advertising, by the way, is a photo of a product or service that sums up its appeal to potential customers. This is part of a complete episode.
- Up Your Alley (episode #1504) 07/30/2018: Book recommendations, including a collection of short stories inspired by dictionaries, and a techno-thriller for teens. Or, how about novels with an upbeat message? Publishers... [more]
- Piping Hot (episode #1503) 07/23/2018: The game of baseball has alway inspired colorful commentary. Sometimes that means using familiar words in unfamiliar ways. The word stuff, for example, can refer... [more]
- Mimeographs and Dittos (episode #1502) 06/24/2018: In this episode: How colors got their names, and a strange way to write. The terms blue and orange arrived in English via French, so... [more]
- Spicy Jambalaya 06/18/2018: Teen slang from the South, and food words that are tricky to pronounce. • High schoolers in Huntsville, Alabama, told Martha and Grant about their... [more]
- Chopped Liver 06/10/2018: There's a proverb that goes "beloved children have many names." At least, that's true when it comes to the names we give our pets. "Fluffy"... [more]