Home » Segments » Charismatic Animals

Charismatic Animals

Play episode

After researchers from the Scripps Institution of Oceanography in San Diego discovered a seahorse-like creature called the ruby sea dragon, they described this brilliant red fish as a charismatic species. Many scientists use the word charismatic to characterize animals that humans may find particularly appealing, which makes such animals useful for raising public awareness of biological diversity and environmental concerns. Such fauna — or in the case of pandas and elephants, megafauna — are sometimes called glamour animals or hero species. A hero shot in advertising, by the way, is a photo of a product or service that sums up its appeal to potential customers. This is part of a complete episode.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

More from this show

Wannabes

Chuck in Dallas, Texas, is a member of an online group of Winnebago Solis owners and would-be Winnebago Solis owners. They’re having...

Segments