Home » Dictionary » high-touch

high-touch

high-touch
 adj.— «We face a recurring problem, one of segmentation. We need to segment customer groups and be able to reach all of them—those that need high touch and those that need high tech. All of us are talking about meeting banking needs, and it will become more and more important to understand the segments and have technology for those who need it and high touch for those who need that.» —“Technology: Ally Or Enemy Of Customer Service?” ABA Banking Journal Sept. 1, 1992. (source: Double-Tongued Dictionary)

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Further reading

By a Landslide (episode #1611)

How do you transform ancient Chinese script for use in the modern age? English uses a keyboard with just 26 letters, but the first Chinese typewriter...

Touch Grass (episode #1602)

High school students in Alabama share some favorite slang terms. If someone tells you to touch grass, they’re telling you to get a reality...