Looking for something that curls your hair, cleans your teeth, and makes childbirth a pleasure? A listener’s mother used that saying in reference to every miracle potion from WD-40 to vinegar. Grant explains that the first known version of this in print dates back to 1919 in Mrs. Lucretia Graves’ Exits from the Pearly Gates, where the advertisements for opium-type substances had less cheek and more sincerity. Grant notes that Google Books has a wealth of examples of old ads that took the saying and used even more elaborate versions to promote everything from tequila to hypnosis. This is part of a complete episode.
- Life of Riley (episode #1533) 10/07/2019: Unwrap the name of a candy bar, and you just might find a story inside. For instance, one chewy treat found in many a checkout... [more]
- Off the Turnip Truck (episode #1532) 09/23/2019: It's hard to imagine now, but there was a time when people disagreed over the best word to use when answering the phone. Alexander Graham... [more]
- Loaded for Bear (episode #1531) 09/16/2019: One way to make your new business look trendy is to use two nouns separated by an ampersand, like Peach & Creature or Rainstorm &... [more]
- Mrs. Astor’s Horse (episode #1530) 07/29/2019: "What has a head like a cat, feet like a cat, a tail like a cat, but isn't a cat?" Answer: a kitten! A 1948... [more]
- At First Blush (episode #1529) 07/15/2019: Book recommendations and the art of apology. Martha and Grant share some good reads, including an opinionated romp through English grammar, a Spanish-language adventure novel,... [more]