pop-up store
n.— «Also part of the push: a 15,000-square-foot temporary promotional store—a marketing gimmick known in retailing as a “pop-up” store.» —“J.C. Penney sells with an attitude” by Mindy Fetterman in New York City USA Today Mar. 2, 2006. (source: Double-Tongued Dictionary)
Further reading
It’s hard to imagine now, but there was a time when people disagreed over the best word to use when answering the phone. Alexander Graham Bell suggested answering with ahoy! but Thomas Edison was partial to hello! A fascinating new book about...
Carl in Sebastopol, California, was reminded of his childhood on New York’s Lower East Side while ready Harry Golden’s book For 2 Cents Plain (Amazon), the title referring to how customers ordered a plain glass of seltzer. For a little...