Whether it’s bytes of data or intergalactic distances, humans are accumulating ever more massive amounts of data. But how do we use language to describe such mind-bogglingly huge numbers? There’s mega, as in mega-millions, and giga, as in gigabytes, but a California college student is urging international scientific authorities to adopt hella as a prefix to indicate a huge number: 10 to the 27th power. What are his chances for getting this slang term officially adopted as a unit of measurement? This is part of a complete episode.