n.— «Church pastors have won trips to London and $1000 by mentioning Disney’s film The Chronicles of Narnia in their sermons. That contest staged by a Christian marketing firm has coined the term “sermo-mercial” as the pulpit becomes a new platform for product placement.» —“Church Networks Spread the Commercial Word” Business Day (Johannesburg, South Africa) Jan. 29, 2007. (source: Double-Tongued Dictionary)

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