shoulder peak
n.— «Shoulder peak/early peak—returning from the day out and preparing to go out for the evening. This segment also covers the popular soaps.» —“Vimto Expands Into Holiday Market” by Ian Tinker Media Week (20) June 28, 1991. (source: Double-Tongued Dictionary)
Further reading
Unwrap the name of a candy bar, and you just might find a story inside. For instance, one chewy treat found in many a checkout lane is named after a family’s beloved horse. And: 50 years ago in the United States, some Latino elementary...
It’s hard to imagine now, but there was a time when people disagreed over the best word to use when answering the phone. Alexander Graham Bell suggested answering with ahoy! but Thomas Edison was partial to hello! A fascinating new book about...