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How To Get Started Writing Fiction

Now that he’s reached mid-life, Jeff in San Diego, California, is eager to start writing fiction, but he worries that creative writing classes may be simply self-indulgent or otherwise unhelpful. He shouldn’t be. Across the nation, older...

Going for that Anti-Marketing Dollar

In this downbeat economy, some advertisers are reaching for upbeat language. Take the new Quaker Oats catchphrase, “Go humans go,” or Coca-Cola’s current slogan, “Open happiness.” Martha and Grant discuss whether...

Perky Advertising Language

In this downbeat economy, some advertisers are reaching for upbeat language. Take the new Quaker Oats catchphrase, “Go humans go,” or Coca-Cola’s current slogan, “Open happiness.” Martha and Grant discuss whether...

Origin of Movie Trailers

Grab some popcorn, slip into a folding seat, and you’re ready to watch the coming attractions. But if they’re shown before the main feature, why in the world are movie previews called trailers? Enjoy these old movie trailers at Turner...