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A caller from the coastal town of La Jolla, California, is sure he’s heard a word for bright pools of silver light that form on the surface of the ocean when sunbeams poke down through cloud cover. Albedo, maybe? Coruscation? How about...


optics  n.— «Optics. This euphemism for “spin”—as in “getting the optics right”—is big in Washington. We hope it doesn’t make it to Los Angeles.» —“How cliche” Los Angeles Times Jan. 1, 2008...

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