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domainer

domainer  n.— «New York City domain dispute attorney, Karen Bernstein, says that domain industry professionals (affectionately known as “domainers”) are being hammered by meritless domain disputes and should lobby the Internet...

eatertain

eatertain  v.— «Kessler spends a lot of time meeting with (often anonymous) consultants who describe how they are trying to fashion products that offer what’s become known in the food industry as “eatertainment.” Fat, sugar, and salt turn...

shiprider

shiprider  n.— «It’s just one of many possible dilemmas facing an increasing number of private security companies who offer armed escorts—known in the industry as “shipriders”—from Somali pirates. The few companies that have...

enhanced chicken

enhanced chicken  n.— «People shouldn’t be paying chicken prices for saltwater. But some unscrupulous poultry producers add as much as 15 percent saltwater—and then have the gall to label such pumped-up poultry products “natural.” Some in...

fluff

fluff  n.— «At a recycling plant in San Pedro and five other similar operations around California, giant shredding machines annually reduce 1.3 million junk cars, refrigerators and other appliances into fist-sized chunks of metal...

two Cs in a K

two Cs in a K  n.— «If all this sounds like the ad industry is still rooted in a sexist world that the rest of us have left behind, then remember that not that long ago there was a standard adland shorthand for an entire genre of...

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