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snowball sample

snowball sample  n.— «Researchers pursue what is called a “snowball sample,” seeking out workers who then recruit their friends in a process they liken to a chain letter, or to the “six degrees of separation” theory of connectedness. A...

MWAC

MWAC  n.— «Some large studios and old-guard photographers are feeling undercut; the backlash is apparent on many photography message boards, where “MWAC” means Mom With a Camera.» —“Baby on Board, and a Photography Business...

blitz

blitz  n.— «Shawn comes to Wall Street to play a type of chess called blitz, a game in which the ticking of a three-minute clock eliminates the ponderous pauses of traditional chess and transforms the game into a fevered, trash-talking...

Lesbaru

Lesbaru  n.— «Subaru has been the most prominent company to embrace the gay market. As long ago as 2000, the automaker created advertising campaigns around Martina Navratilova, the gay tennis star, and also used a sales slogan that was a...

SOD

SOD  n.— «In December 1996, inspired in part by Mr. Randall’s well-publicized late fatherhood (his wife was 26 at the time), I wrote an article for The New York Times about men having children at a stage in life when their peers were...

Edwardian five

Edwardian five  n.— «The apartment she chose was once an Edwardian five, which translates simply to a one bedroom for a rich bachelor or widow (probably not for a young single woman—they rarely lived alone in Edwardian times): only one...