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interstitial reading

interstitial reading  n.— «For a day filled with IMs and music and slathered over with email, one opportunity for publishers is to promote interstitial reading, reading that is done in the brief moments between other engagements, whether...

doga

doga  n.— «In Seattle, Brenda Bryan specializes in “doga,” or doggie yoga, developing her own technique, known as “barking buddha doga.” Combining hatha yoga—poses include the “woofing warrior one”—with...

financial incest

financial incest  n.—Gloss: Telling one’s children about family financial affairs in such a way or to such a degree that they learn too much and become overly concerned. «While experts say the current financial crisis is a good way...

peanut buttering

peanut buttering  n.— «Peanut buttering (v)—The tendency to evenly distribute resources across the full range of a product rather than focusing on a few core Value Propositions. While discussing this issue recently someone described it as...

An Outraged Letter

A Pittsburgh man is bothered by people who would say someone wrote an outraged letter. Can a letter really be angry and indignant or is it really the writer who’s upset? Martha answers his question and seizes the opportunity to talk about the...