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digifeiter

digifeiter  n.— «Desktop graphics technology has also spawned a whole “amateur” counterfeiting industry that Warner refers to as “digifeiters,” or “wannabe counterfeiters.” These are housewives or students who use their home computer and a...

gag and tag

gag and tag  v. phr.— «Geico has dodged the “gag and tag” label by keeping its product front and center, despite the show-stealing purveyors of its service. “This is not a case where the theater has overpowered the brand...

ice

ice  v.— «Celebrities aren’t the only ones getting iced out. Corporations want some icing action too. Smith’s company created a crystal-incrusted Nintendo Wii. They still take orders from the general public through the company Web site...

momfluential

momfluential  n.— «A new survey released today shows that a targeted group of women with children are powerful influencers of the types of products, brands and services their families, friends and colleagues buy. These women, called “Mom...

fong kong

fong kong  n.—Gloss: in South Africa and Zimbabwe, a product from Asia, usually believed to be shoddy and cheap. Note: The expression seems to be used both as a count and noncount noun. A similar term is zhing zhong. «Several traders said...

bolt-on

bolt-on  n.—Gloss: a business or product line acquired by a company in lieu of the company developing that product or expertise for itself. Note: Also as an adjective. «Although Oracle would like to be considered daring, its strategy of...

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