Home » Dictionary » anticipointment

anticipointment

anticipointment
 n.— «WPXI news director Corrie Harding acknowledged there’s a term for teasing stories that don’t deliver: “anticipointment.” “If we make a story sound like the second coming and tease it four times and it’s really nothing by the time we get there” that leads to anticipointment, Harding said. Stations don’t set out to aggravate viewers, but as WTAE news director Bob Longo notes, TV is also a business.» —“Tuned In: TV news directors listen, learn from viewer gripes” by Rob Owen Pittsburgh Post-Gazette (Pennsylvania) Apr. 25, 2008. (source: Double-Tongued Dictionary)

Leave a comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

1 comment
  • I heard of this word late last year on Australian TV. The children’s show ‘Rollercoaster’ has a segment for ‘made up’ words and this word was submitted by a child viewer.

Further reading

Mrs. Astor’s Horse (episode #1530)

“What has a head like a cat, feet like a cat, a tail like a cat, but isn’t a cat?” Answer: a kitten! A 1948 children’s joke book has lots of these to share with kids. Plus: an easy explanation for the difference between...

Niblings and Nieflings (episode #1525)

How do actors bring Shakespeare’s lines to life so that modern audiences immediately understand the text? One way is to emphasize the names of people and places at certain points. That technique is called billboarding. And: Anyone for an...

Recent posts