shelf shout

shelf shout
 n.— «Tienen que producir lo que en la jerga se llama el “grito en la góndola” (shelf shout). Sus marcas tienen que ser visibles, deseables y convincentes para que el consumidor las tome y las deposite en sus carritos de compra.» —“Las marcas sólo tienen 3 segundos para llamar la atención” by Chris Nurko InfobaeProfesional (Argentina) Apr. 18, 2005. (source: Double-Tongued Dictionary)

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Further reading

Familiar Strangers (episode #1594)

If you take up texting and social media late in life, there’s a lot to learn! A twenty-something wants advice getting her dad up to speed on memes, Instagram, and animated images. Plus, when you’re on a long road trip, what do you call...

It’s All in a Dezzick

The word dezzick is defined in an 1875 dictionary of the Sussex dialect as “a day’s work.” This is part of a complete episode.

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