outsert
n.— «The supplement will come with the August issue in a “poly bag,” or plastic wrapper, making it what the magazine industry calls an outsert.» —“Exhortation From Gourmet: Eat, Drink and Buy Appliances” by Stuart Elliott New York Times July 7, 2006. (source: Double-Tongued Dictionary)
Further reading
She sells seashells by the seashore. Who is the she in this tongue twister? Some claim it’s the young Mary Anning, who went on to become a famous 19th-century British paleontologist. Dubious perhaps, but the story of her rise from seaside...
Corey in Buffalo, New York, says her family uses the word unta for “the piece of bread you use to sop up the last bite of what you’re eating.” They also use it as a verb, as in I’m going to unta. Her family is half Sephardic...