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A Louse in a Wrestling Jacket

A California college student is campaigning for international scientific authorities to adopt the slang term hella as an official prefix indicating a huge number. Will he succeed? Also, how to pronounce niche, the regional terms doppick and nixie...

Prefix “Hella”

Whether it’s bytes of data or intergalactic distances, humans are accumulating ever more massive amounts of data. But how do we use language to describe such mind-bogglingly huge numbers? There’s mega, as in mega-millions, and giga, as...


 adj.— «moded—beaten.» —“Sweet, Tight and Hella Stupid” by Ava Swartz in San Francisco University High School SFUHS Update (San Francisco) Mar.-Apr., 2005. (source: Double-Tongued Dictionary)