bluebird
n.— «Welch got rid of a strategic albratross, got a strategic bluebird, got essentially $1 billion in the hopper, and got out of the consumer electronics business.» —“Roundtable Discussion Audio Video Home Products” Wall Street Transcript Dec. 21, 1992. (source: Double-Tongued Dictionary)
Further reading
It’s hard to imagine now, but there was a time when people disagreed over the best word to use when answering the phone. Alexander Graham Bell suggested answering with ahoy! but Thomas Edison was partial to hello! A fascinating new book about...
One way to make your new business look trendy is to use two nouns separated by an ampersand, like Peach & Creature or Rainstorm & Egg or … just about any other two-word combination. A tongue-in-cheek website will generate names like...