Toyotaisation
 n.— «“The world is getting a lot dustier,” he said. The reasons included land use changes caused by growing populations, such as deforestation and overgrazing, but Toyota-isation, a word coined by him to mean disturbance by 4x4s, was a specific cause.» —“‘Toyota-isation’ is latest global threat as desert dust storms spread” by Michael McCarthy Independent (U.K.) Aug. 20, 2004. (source: Double-Tongued Dictionary)